Building The Brand | LANE EIGHT

November 25, 2020

November 25, 2020

Meet the Sand & Sea Pack

Say Hello to our newest collection: the Sand & Sea pack. Inspired by our daydreams of tropical beaches and clear…

October 15, 2020

October 15, 2020

Meet Our Latest Bubblegum Pink Trainer AD 1

We’re excited to announce the launch of our latest Limited colorway: Bubblegum Pink! This latest launch is one that is close to our hearts, as we’ll be supporting breast cancer research through the sale of this color.

September 30, 2020

September 30, 2020

Say Hello to Earth Red

Say Hello to Earth Red. Inspired by our signature brand color and coming just in time for our 2-year anniversary, our latest limited edition is bold, fun, and a little bit different!

September 30, 2020

September 30, 2020

Our Newest Carbon Black Trainer AD 1 Is Here

Meet the new Carbon Black. Made with recycled plastic, BLOOM algae foam, and vegan suede. Built to perform, and ready for your toughest workouts!

August 6, 2020

August 6, 2020

We’re Now Sustainable! Meet Our Newest Colorways!

Say Hello to our latest Trainer AD 1 collection featuring your favorite workout shoe in a range of eye-catching colors. And now, our entire range is made with recycled and sustainable materials! Today we released three new colorways Cloud White, Electric Neon and Lunar Grey!

April 20, 2020

April 20, 2020

How to Make the World’s Best Workout Shoe

Making the world’s best workout shoes doesn’t happen by accident. From choosing our materials to our production process, everything is…

March 15, 2020

March 15, 2020

How To Clean Your Workout Shoes

There’s nothing quite like getting a new pair of shoes. When you pull them on they feel springy and ready…

February 25, 2020

February 25, 2020

Building More Sustainable Shoes With BLOOM™️

Since our launch in August 2018, finding ways to reduce our environmental impact has been a major focus. The challenge,…

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